California Privacy Notice and “Do Not Sell or Share My Personal Information” Rights

Last Update: November 01, 2025

Introduction and Scope

Zetbanker is committed to protecting the privacy rights of users who visit or interact with our website. This notice explains our responsibilities under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA). It also explains the rights available to California residents and how those rights may be exercised. Our intention is to maintain transparency and give users confidence when they browse financial content and use our services.

This policy applies to all California residents who access Zetbanker.com for information, research, or financial guidance. When users visit our website, view articles, click on links, or engage with financial tools, certain information may be collected to support website functionality, improve performance, and enhance the user experience. We understand that financial topics are sensitive, and visitors expect a responsible and secure environment while exploring banking, credit, and financial guidance.

Zetbanker follows privacy standards that reflect professional publishing practices in the U.S. financial industry. We value our readers and aim to handle personal information responsibly, fairly, and lawfully. This policy does not alter any rights guaranteed under California law, nor does it limit any additional protection provided by our broader privacy practices. If users have questions or seek clarification regarding their data rights, they may contact us through the channels provided in this notice. Our commitment to privacy is ongoing, and we strive to ensure that users feel confident when engaging with our content and services.

Categories of Personal Information Collected

We collect personal information to provide our services, improve user experience, and maintain legal compliance. We gather data directly from users, through website interactions, and from trusted third-party sources. The type of information collected depends on how you interact with our website and services.

Identification information. This may include your name, email address, phone number, and similar contact details that help us identify and communicate with you.

Device and technical information. We collect data such as IP address, browser type, device type, operating system, and pages visited. This helps us analyze website performance, prevent fraud, and improve security.

Usage data. We record your browsing activity, time spent on pages, clicked links, and interactions with our content. This helps us understand user behavior and enhance website quality.

Cookies and tracking data. We use cookies and similar tracking technologies to remember user preferences, personalize experience, and support analytics and advertising. Users may manage cookie settings through their browser.

Financial and transactional information. If you engage with services requiring payment or financial information, we may collect account details, transaction history, and related information. We do not store payment card data on our servers.

Any other information you choose to provide. This can include feedback, support requests, comments, or communication shared through contact forms.

We collect only the information necessary to serve you effectively and securely. All data is handled in accordance with applicable laws and industry best practices.

Purpose of Collecting Personal Information

We collect personal information to support the delivery, improvement, and protection of our services. Each category of data collected serves a valid business or operational purpose aligned with CCPA requirements. We do not use personal information for any purpose that is incompatible with the original reason it was collected without first providing notice.

Service delivery and user communication. We use user details to create accounts, provide requested services, respond to inquiries, and deliver customer support. This ensures a smooth and reliable user experience.

Website performance, analytics, and security. Technical and usage data help us monitor platform stability, detect errors, secure our systems, and prevent fraudulent or unauthorized activities. These efforts maintain service quality and data integrity.

Personalization and user preferences. Cookie data and browsing activity allow us to tailor content and settings based on user interests. This supports a more relevant and easy-to-use platform.

Marketing and service improvement. We may analyze user activity to improve content, refine our services, and deliver marketing communications when permitted by law. Users can opt out of marketing at any time.

Compliance with legal obligations. We may process personal information to meet regulatory requirements, support investigations, and respond to legal requests when necessary.

We only collect personal information for legitimate purposes related to operating and enhancing our services. We do not sell or misuse personal data, and we maintain safeguards to protect user information throughout the process.

How Personal Information Is Used and Shared

We use personal information to operate, maintain, and improve our website and services. This includes providing access to site features, enhancing content quality, delivering personalized experiences, and improving user engagement. We may also use personal information to communicate with users, respond to inquiries, and provide customer support when requested.

Personal information may be shared with trusted service providers who support essential business functions. These include hosting partners, analytics platforms, security services, payment processors, and email communication tools. Service providers only receive information necessary for their functions and are required to protect the confidentiality and integrity of the information we share with them.

We may also share personal information when required to comply with applicable laws, government requests, or legal processes. This includes situations involving fraud prevention, security investigations, and enforcement of our policies or terms of use. Information may be disclosed if we believe it is necessary to protect the rights, safety, or property of our company, users, or the public.

We do not sell users' personal information. We do not share personal data with third parties for cross-context behavioral advertising unless users have been notified and provided an opportunity to opt out. Any data shared for advertising or analytics is handled in a manner designed to protect user privacy and comply with CCPA requirements.

If our business undergoes a merger, acquisition, restructuring, or asset transfer, personal information may be transferred as part of the transaction. In such cases, users will be notified if their data becomes subject to a different privacy policy. We remain committed to protecting personal information and maintaining transparency in all data-sharing practices.

Your CCPA Privacy Rights and Choices

Under the California Consumer Privacy Act (CCPA), California residents have specific rights regarding their personal information. These rights are designed to provide individuals with greater control over how their data is collected, used, and shared. We respect these rights and offer processes to support users in exercising them.

Right to Know. You have the right to request information about the categories of personal information we collect, the sources from which it is collected, the business purpose for collection, and any third parties with whom we share it. You may also request access to the specific personal data we hold about you.

Right to Request Deletion. You have the right to request that we delete personal information we have collected, subject to certain legal exceptions such as security, fraud prevention, and compliance obligations. When a request qualifies, we will remove personal information securely and confirm the completion of the process.

Right to Correct Information. If you believe that your personal information is inaccurate or incomplete, you may request that we correct it. We will review the request and update records when appropriate and legally permitted.

Right to Opt Out of Sale or Sharing. We do not sell personal information. If our practices ever change, we will provide users with a clear and accessible method to opt out before sharing takes place, consistent with CCPA requirements.

Right to Non-Discrimination. We will not deny services, charge different prices, or provide a lower quality of service if you choose to exercise your privacy rights. Your right to privacy does not affect your ability to use our website or services.

To exercise any of these rights, you may submit a request through the contact information provided in this policy. We may need to verify your identity before processing your request to protect your information and prevent unauthorized access. We respond to all valid requests within the time period required by applicable law.

Methods for Submitting Privacy Requests

We provide multiple methods for individuals to submit privacy requests under the CCPA. These options ensure that users can contact us in a manner that is convenient and secure. All requests are handled with care, and our goal is to support every user in exercising their privacy rights responsibly and efficiently.

Users may submit a privacy request through our designated online contact form, which is accessible through the “Contact” page on our website. Requests may also be submitted by email using the contact information provided at the end of this policy. When submitting a request, please include sufficient details that allow us to identify you and understand the nature of your request.

To protect personal data, we may request additional information to verify your identity before processing a privacy request. Verification measures may include confirming account details or requiring supporting information. These steps are necessary to safeguard user information and prevent unauthorized access.

Authorized agents may submit requests on behalf of users when permitted by law. In such cases, we may require documentation demonstrating that the agent has proper authority to act on the user’s behalf. We reserve the right to deny requests that cannot be verified or that conflict with regulatory requirements.

Once a request is received and verified, we will acknowledge it and respond within the time period mandated by applicable law. If additional time is required, we will notify the user and explain the reason for the delay. We are committed to responding to all valid privacy requests in a timely and compliant manner.

Verification Process for Privacy Requests

To protect the privacy and security of user information, we follow a formal verification process for all privacy requests submitted under the CCPA. This process helps ensure that personal information is only accessed, modified, or deleted by the individual to whom it belongs or by an authorized representative with proper approval. Verification is required before we will provide access to personal information or take any action related to a privacy request.

When a request is submitted, we may ask the user to provide identifying details such as name, email address, or information related to their account or prior interactions with our services. These details are used solely for verification and are not stored or used for any other purpose. If the information provided does not match the records we hold, we may request additional data to confirm identity.

For requests submitted by authorized agents, we may require proof of authorization, such as a written permission letter or legal documentation that confirms authority to act on behalf of the individual. This requirement ensures that privacy rights are exercised responsibly and prevents unauthorized disclosures.

We may deny requests that cannot be verified or that appear fraudulent or abusive. If a request is denied due to failed verification, we will notify the requester and provide guidance on how to submit a valid request. Our goal is to safeguard user information while supporting legitimate privacy rights. Verification procedures are designed to be fair, secure, and consistent with CCPA requirements.

Data Retention and Storage Practices

We retain personal information only for as long as necessary to fulfill the purposes for which it was collected, unless a longer retention period is required or permitted by law. This includes maintaining data to operate our services, meet regulatory obligations, resolve disputes, enforce contractual terms, and maintain appropriate business records. Retention periods may vary based on the type of information collected and the context in which it was used.

Once personal information is no longer required for business or legal purposes, we take steps to securely delete, anonymize, or otherwise dispose of it in a manner designed to protect privacy and prevent unauthorized access. We do not retain personal data beyond what is reasonably necessary to provide our services, ensure security, and comply with applicable laws and record-keeping standards.

We store personal information using secure systems and service providers that help protect data from loss, misuse, and unauthorized access. While no method of transmission or storage can guarantee absolute security, we follow industry-recognized practices to safeguard user information throughout its lifecycle. Storage systems may be located in the United States or other jurisdictions, and we take steps to ensure protection measures remain consistent with applicable privacy regulations.

Users may request access to or deletion of their personal information as outlined in this policy. However, in certain circumstances, we may retain data when necessary to comply with legal obligations, support fraud prevention, preserve system integrity, or maintain operational business records. Retention decisions are made in accordance with applicable laws, contractual commitments, and internal data governance standards.

California “Do Not Sell or Share My Personal Information” Rights

California residents have the right to request that their personal information not be sold or shared under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA). We respect and support this right. We do not sell personal information, and we do not share personal information for cross-context behavioral advertising. If our practices change in the future, we will provide users with a clear and simple method to opt out before such activity occurs.

If we ever engage in practices classified as a sale or sharing of personal information under California law, residents will be able to opt out by submitting a request through a dedicated “Do Not Sell or Share My Personal Information” link, which would be made accessible on our website. Users may also contact us directly through email to request that their information not be disclosed for such purposes. We will process opt-out requests promptly and in accordance with state requirements.

Exercising this right will not result in discrimination. We will not deny access to services, impose different pricing or terms, or reduce service quality for users who choose to opt out. Any future data-sharing or advertising relationships will be structured to honor all California consumer privacy rights without requiring users to sacrifice access or functionality.

If we use cookies or third-party tracking technologies that might be interpreted as data sharing under CPRA guidelines, we will provide users with the ability to manage cookie preferences through a consent tool or browser-based choice mechanism. Users may also configure browser settings to limit tracking technologies where applicable. We commit to transparency and will clearly disclose any practices that may involve data sharing under California law.

Children’s Data and Minor Consent Requirements

Our website and services are not directed to children under 13 years of age, and we do not knowingly collect, store, or use personal information from children in this age group. In compliance with the Children’s Online Privacy Protection Act (COPPA) and applicable state privacy laws, including the CCPA and CPRA, we take steps to ensure that personal information belonging to minors is handled responsibly and lawfully.

If we become aware that personal information has been collected from a child under the age of 13 without verifiable parental consent, we will promptly delete the information from our systems and take reasonable steps to prevent further collection. Parents or guardians who believe their child may have submitted personal information to us may contact us using the information provided in this policy, and we will assist in reviewing and removing such data when appropriate.

For users between the ages of 13 and 16 who reside in California, the CCPA and CPRA require businesses to obtain affirmative consent before selling or sharing personal information. While we do not sell or share personal information, if such practices change, we will implement a compliant consent process and provide a clear opt-in mechanism for minors, along with a method for withdrawal of consent at any time.

We encourage parents and guardians to monitor their children’s online activities and to educate them about safe and responsible internet use. Protecting the privacy and safety of minors is an important priority, and we maintain policies and procedures to ensure compliance with applicable child data protection regulations.

Security Measures and Data Protection Standards

We take data security seriously and implement reasonable and appropriate safeguards to protect personal information from unauthorized access, disclosure, alteration, and destruction. Our approach to security follows industry-recognized standards and includes a combination of administrative, technical, and physical measures designed to ensure the confidentiality, integrity, and availability of user information.

Technical safeguards may include data encryption, secure server infrastructure, network firewalls, transport-layer security (TLS) for data transmission, access control mechanisms, and routine monitoring for potential vulnerabilities. Our systems are regularly reviewed to identify and mitigate risks, support secure data processing, and prevent unauthorized activity or misuse.

Administrative safeguards include training for personnel, restricted access to personal information based on role and business need, and policies that govern data handling practices. Employees and authorized service providers who access personal information are required to adhere to confidentiality obligations and follow established protocols designed to protect user data.

While we take proactive steps to secure personal information, no digital platform can guarantee absolute security. Users should take their own steps to protect their information, such as safeguarding login credentials and practicing safe online behavior. If we become aware of a data breach affecting personal information, we will investigate and, when required by law, notify affected individuals and relevant authorities in a timely manner.

Third-Party Service Providers and Data Processing

We may engage trusted third-party service providers to support the operation of our website and delivery of our services. These partners assist with functions such as hosting, data storage, analytics, security, communication tools, advertising support, and website performance optimization. When personal information is shared with service providers, it is shared only to the extent necessary to perform the contracted services and is subject to confidentiality and security obligations.

Service providers are required to handle personal information in accordance with applicable privacy and data protection laws, including the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA). They may not use personal information for their own purposes and are prohibited from selling or improperly sharing user data. We evaluate service provider practices and take reasonable steps to ensure that they maintain appropriate safeguards and data protection standards.

Certain third-party partners may collect data directly through technologies such as cookies, analytics scripts, or plug-ins. These partners may process information in accordance with their own privacy policies. Where required, we provide notice and obtain user consent before enabling such technologies. Users may also be able to manage cookie preferences and opt-out settings through browser controls or other tools provided on our website.

We may also share information with legal, regulatory, or enforcement authorities when necessary to comply with laws, respond to lawful requests, protect our rights, or support investigations of fraud or security incidents. Any transfer of data to third parties is done in a manner designed to preserve privacy rights and protect personal information integrity.

International Data Transfers

Although our primary operations and data systems are located in the United States, certain service providers or technical partners may process or store personal information in jurisdictions outside of the United States. When personal information is transferred to other countries, we take appropriate steps to ensure that the data remains protected in accordance with applicable privacy laws and recognized industry standards.

International transfers may occur when we use global technology providers for services such as hosting, analytics, communication tools, or security infrastructure. These providers may operate data centers or technical systems in multiple geographic regions. To safeguard personal information during such transfers, we rely on contractual protections, security frameworks, and other legally recognized mechanisms designed to support privacy and data integrity.

Users should be aware that privacy laws in other countries may differ from those in the United States. In some cases, foreign governments, courts, or regulatory authorities may have the legal right to access data stored within their jurisdiction. We select service providers carefully and require them to maintain strong data protection controls, regardless of their geographic location.

We remain committed to maintaining a lawful and secure approach to cross-border data transfers. If future circumstances require updated mechanisms or additional safeguards, we will implement them in accordance with regulatory guidance and industry best practices. Users may contact us if they have questions regarding international data handling or transfer practices.

Sensitive Personal Information Handling

We do not intentionally collect or process sensitive personal information unless it is voluntarily provided by the user and necessary for a specific, lawful purpose. Sensitive personal information may include government identification numbers, financial account details, precise geolocation, racial or ethnic origin, health information, or data concerning a person’s biometric or genetic identifiers. We do not use sensitive personal information to infer characteristics about users, and we do not sell or share such information for marketing or advertising purposes.

In the limited circumstances where sensitive personal information may be processed, we apply enhanced safeguards designed to protect confidentiality and integrity. These safeguards include restricted access, encrypted transmission where appropriate, and stringent internal controls. Any third-party service provider that may process sensitive information on our behalf must adhere to strict confidentiality standards and follow documented security protocols consistent with applicable data protection laws.

Under the California Privacy Rights Act (CPRA), users have the right to request limitations on the use and disclosure of sensitive personal information. If a user exercises this right, we will honor the request in a manner consistent with regulatory obligations and operational feasibility. We remain committed to handling sensitive information with utmost care and to maintaining transparent privacy practices that protect user trust.

If you believe you have disclosed sensitive personal information unintentionally or would like to exercise your rights related to sensitive data, you may contact us through the communication methods provided in this policy. We will review your request and take appropriate action in accordance with applicable laws and our internal policies.

15 Automated Decision-Making and Profiling

We may use automated systems and limited profiling techniques to support certain business functions, improve service delivery, and enhance user experience. Our automated tools help analyze data patterns, detect fraud, personalize content, and optimize platform performance. These systems operate under strict internal controls and are subject to ongoing evaluation to ensure fairness, transparency, and legal compliance.

We do not use automated decision-making processes that produce legal or similarly significant effects without meaningful human involvement. If a decision requires significant evaluation, approval, or impact on an individual's rights, a qualified team member will participate in the review process.

Examples of Automated Activities

  • Fraud detection and prevention checks
  • Audience segmentation and content personalization
  • Anonymized analytics and performance optimization
  • Security and compliance monitoring

Where required by law, you may have the right to request information about automated decision-making systems used in connection with your personal data, ask for human review, or object to decisions based solely on automation. You may contact us using the information provided in the “Your Privacy Rights” section to exercise these rights.

Contact Information for Privacy Requests

If you have questions regarding this Privacy Policy or wish to exercise your rights under applicable U.S. privacy laws, including the California Consumer Privacy Act (CCPA/CPRA), please contact us through one of the methods listed below. We are committed to responding to all verified privacy requests in a timely and secure manner.

To help us process your request, please provide your name, contact information, and a description of the nature of your inquiry. For your protection, we may require identity verification before fulfilling certain privacy requests. We do not require more information than necessary to verify your identity or process your request.

Email: privacy@zetbanker.com
Online Request Form: Available in the Privacy Center section of our website

Please do not include highly sensitive personal information, such as Social Security numbers, financial account numbers, or government identification details in any communication with us. We will never request such information by email. If you choose to use an authorized agent to submit a privacy request, you must provide documentation demonstrating the agent’s authority to act on your behalf.

California Shine-the-Light Disclosure

Under California Civil Code Section 1798.83, also known as the “Shine-the-Light” law, California residents have the right to request information regarding the disclosure of their personal information to third parties for direct marketing purposes. This right applies to personal information collected by businesses with whom consumers have an established business relationship.

Zetbanker.com does not share personal information with third parties for direct marketing purposes without your consent. If you are a California resident and would like to request details regarding how your information may have been shared for marketing purposes during the previous calendar year, you may submit a request using the contact information below.

To process your request, please include “California Shine-the-Light Request” in your inquiry, along with your name, a valid California address, and sufficient information to verify your identity. We will respond to valid requests within the timeframe required by California law.

Email: privacy@zetbanker.com
Mailing Address: Zetbanker – Privacy Compliance Office, [Insert Business Address]

Financial Content Compliance and Editorial Integrity

Zetbanker.com is committed to providing accurate, transparent, and reliable financial information to help readers make well-informed decisions. Our content is created with professional care and follows established best-practice standards used in the financial publishing industry. We strive to ensure that all articles, guides, reviews, and financial analyses are neutral, research-driven, and written to deliver clear guidance to users in the United States.

While we aim to provide useful and timely financial insights, our content is intended for general informational purposes only and should not be interpreted as personalized financial, legal, investment, or tax advice. Readers are encouraged to consult a qualified financial professional before making financial decisions. Our editorial team independently researches and evaluates information from reputable financial institutions, government agencies, and industry-trusted data sources before publishing.

Zetbanker.com maintains editorial independence and does not permit advertisers, sponsors, or affiliate partners to influence our reporting or editorial decisions. Any sponsored content or affiliate partnerships are clearly disclosed to ensure transparency. We do not recommend products or services solely based on compensation, and our priority remains accuracy, fairness, and value for our readers.

Nevada Privacy Rights Notice

Under Nevada law (NRS 603A), residents of Nevada have the right to request that we do not sell their personal information. Although Zetbanker.com does not sell personal information as defined under Nevada law, we provide this notice to ensure transparency and compliance with applicable privacy regulations. If this policy changes in the future, we will provide Nevada consumers with clear notice and an opportunity to opt out of the sale of their personal data.

Nevada residents may submit a verified request to opt out of potential future data sales, even though no such sales currently occur. To make a request, please contact us using the information below and include your full name, contact email, and proof of Nevada residency. We will respond to your request within the timeframe required by Nevada law.

Email: privacy@zetbanker.com
Request Subject Line: Nevada Privacy Rights Request